Tactical Analysis of 2012 Champion of Public Speaking: Ryan Avery

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Speech Breakdown and Analysis for the 2012 Toastmasters World Champion of Public Speaking, Ryan Avery!

Ryan Avery gave a lively speech full of championship data. He demonstrated a wide-ranging approach to public speaking that included some showmanship as well as the core principles which typically go unnoticed by the casual observer.

Each breakdown I do brings with it a new technique or perspective that differs from the rest, and that's what makes them so valuable if your goal is to become a better speaker or speech writer.

There is a tremendous amount of insight in reverse-engineering a world class speech such as this one. And each one provides a wealth of information.

The speech may look seamless to an audience, but it doesn't happen by chance. This speech is built from many different components, and knowing what those components are will give you the knowledge to build your own.

Here's a snapshot of what's included in this breakdown:

  • ​Full speech transcript
  • Speech statistics (Word count, Speech length, Title)
  • Humor Statistics (Laughs Per Minute, Words Per Laugh, Time of first laugh)
  • Use of "You" focused words versus "I/Me" focused words
  • Foundational Phrase and its frequency
  • Time Transitions
  • Stories
  • Stage Movement
  • And much more plus an in-depth speech analysis and feedback section!

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Check out the speech below: 


Don't forget to check out the other Championship Breakdowns for different years. You can find them on this page.  



About this guy...


Matt Kramer - Tactical Talks - Public Speaking

Howdy! My name is Matt Kramer and I used to suffer excruciating death when speaking in front of a group, now I can DO it. Overcoming this fear has changed my life and it can change yours, too. My focus is to help you overcome the fear of public speaking so you can build the confidence to go after what you want in life. I also analyze and tactically dissect speeches.